Privacy Policy

MARKUPS LLC (“MARKUPS” or “we”) provides this privacy policy (“Privacy Policy”) to describe our and our publishers’ information practices related to the information we collect when individuals (“you”) visit our business website, https://www.MARKUPS.ORG/ (“Site”). Our Site is intended to be used by business customers—our information practices for business customers are distinct from our information practices for the services we provide. To learn about our information practices for our services, please see the MARKUPS LLC Services Privacy Policy MARKUPS, (“MARKUPS” or “we”) provides this privacy policy (“Privacy Policy”) to describe our and our publishers’ information practices related to the information we collect when individuals (“you”) visit our business website, https://www.MARKUPS.ORG/ (“Site”). Our Site is intended to be used by business customers—our information practices for business customers are distinct from our information practices for the services we provide. To learn about our information practices for our services, please see the MARKUPS LLC  Terms of Use. 

By visiting or submitting Personal Information through the Site, you acknowledge and agree to the terms of this Privacy Policy and to the processing of your Personal Information in accordance with this Privacy Policy. 

What This Privacy Policy Covers 

Personal Information” means any information that can be used to directly or indirectly identify a natural person, such as contact information (i.e., name, address, e-mail address, and/or phone number), any other data that is associated with the contact information, and/or information that identifies a browser or device such as an IP address, mobile advertising identifier, cookie identifier, email address that has been hashed to generate an alphanumeric identifier, or combination of information about a browser or device (such as IP address and browser type/settings). “Other Information” means information that is not associated with or linked to your Personal Information including aggregate or de-identified information. 

The Site contains links to websites or content operated and maintained by third parties, over which we have no control. We encourage you to review the privacy policy of any third-party website before disclosing any information to the website. 

Information Collected Via Technology 

As you use the Site, certain information may also be collected passively (as described in this section), including your web viewing and search activities, browser type, operating system, cookie identifiers, and IP address. This information may be linked to Personal Information that identifies your browser or device, including through cookies. 

The term ‘cookies’ is used as an umbrella term for various technologies used to identify browsers, such as HTML cookies, Flash cookies, scripts, web beacons and pixel tags. With each of these technologies, a small (text) file is placed by a web server on the device visiting the website or service, which can be read out during further use. For convenience, these techniques are collectively referred to in this Privacy Policy as “cookies”. 

For example, MARKUPS LLC (or our third-party partners) may store cookies on your device: 

  • To allow you to navigate our website. These cookies allow us to load or offer key functionalities on our website, such as displaying dynamic elements or uploading information. 

  • To provide you with social media and multimedia functionalities. Videos and other media often rely on cookies to function correctly. In addition, social media platforms such as Facebook and Twitter can use cookies to see if you are logged in and enable you to “like” content or send it to your friends. When you use these features, such third-party companies can collect information from you. Depending on your settings, these external parties may also use such information for advertising purposes. If you would like to know more about this, please refer to the respective privacy policies of these third parties. 

  • For statistical purposes and to analyse and improve the use and performance of the Site. 

  • To provide interest-based advertising and the ability to opt out of such advertising as further described in this Privacy Policy. 

Our Site may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your device until you delete them). For more information about how cookies are used or what information is collected. 

Information Provided by You 

The Personal Information we gather from you helps us provide the Site and learn more about how the Site is used. We collect Personal Information that you submit to us voluntarily, such as your name and contact information. 

For example, if you fill out a form on the Site or sign up for a newsletter, we collect your email address. When you contact us by sending us an email or providing other feedback, we will collect any information that is contained in your email or feedback. 

You can choose not to provide us with certain Personal Information, but this may limit the features of the Site you are able to use. 

Information from Other Sources 

We may receive Other Information as well as Personal Information about you from other sources and combine it with the information collected through the Site. 

Analytics and Interest-Based Advertising 

We work with third parties that collect data about your use of the Site and other websites or online services over time for non-advertising purposes. For example, we use Google Analytics and other third-party services to improve the performance of the Service and for analytics and marketing purposes. 

This Privacy Policy does not cover the privacy practices of any third-party ad partners. To learn more about the practices of these companies, please read their privacy policies. 

Use of Personal Information 

We process Personal Information to enable our business and pursue our legitimate interests, including but not limited to the following: 

  • We will use your Personal Information to provide products and services you have requested, and respond to any comments or complaints you may send us; 

  • We monitor the use of the Site, and use your Personal Information to help us monitor, improve and protect our products, content, services and websites; 

  • We may use your information to invite you to take part in market research. 

  • We may also use the Personal Information you provide to provide you with electronic newsletters or promotional e-mails. 

We may use your Personal Information for compliance with applicable laws and protection of MARKUPS LLC’s legitimate business interests and legal rights, including, but not limited to, use in connection with legal claims, compliance, regulatory, investigative purposes (including disclosure of such information in connection with law enforcement requests, legal process or litigation). 

Use of Other Information 

We may collect Other Information through the Site or we may create Other Information records from Personal Information by excluding information (such as your name or email address) that makes the information identifiable to you or your device. We may use Other Information for a variety of purposes to operate and improve the Site. 

As examples, we may use Other Information for purposes that include testing our IT systems, analyzing usage patterns, market research, data analysis, improving the Site and developing new products. 

Disclosure of Information 

We may disclose or provide your Personal Information to others as described in this Privacy Policy. Specifically: 

  • Service Providers:We may provide your Personal Information to third-party service providers (including agents and consultants) and data processors who work on behalf of or with us to provide the Site and to help us communicate with you. Examples include email marketing providers and analytics companies.  

  • Affiliates: MARKUPS LLC may share some or all of your Personal Information with our Affiliates (i.e., companies which are under common control, such as subsidiaries or joint ventures), in which case we will require our Affiliates to honor this Privacy Policy in all material respects. 

  • In the event MARKUPS LLC goes through a business transition such as a merger, acquisition by another company, or sale of all or a portion of its assets including in bankruptcy, your Personal Information may be among the assets transferred. You acknowledge that such transfers may occur, and that any acquirer of MARKUPS LLC or its assets may continue to process your Personal Information as set forth in this Privacy Policy. 

  • Law Enforcement:We may disclose your Personal Information if we believe in good faith that such disclosure is necessary to (a) comply with relevant laws or to respond to subpoenas or warrants served on us; or (b) to protect and defend the rights or property of MARKUPS LLC, you, or third parties. 

  • Other Information:We may use and disclose Other Information for any purpose in our discretion, to the extent permitted under applicable law. If we are required to treat Other Information as Personal Information under applicable law, then we may use or disclose it for all the purposes for which we use and disclose Personal Information. 

Your Choices 

Unsubscribe instructions will accompany each promotional email we send you. You can also contact us to change your preferences with respect to promotional emails by emailing us at [email protected]. Even if you opt out, we will continue to send you messages related to our relationship or transactions. 

Please see above for information on opting out of the collection of data on the Site for interest-based advertising purposes.  

Additional Rights for California Residents 

Our business customers who are California residents have certain rights under the California Consumer Privacy Act (“CCPA”) with respect to the personal information that we collect about you: 

  • The right to opt out of our sale(s) of your personal information. Please note that if you opt out of certain types of sales, we will be unable to provide you with the services that rely on such sales. [Note: If business data is not sold, replace the preceding sentence with “We do not and will not sell your personal information in any manner that requires an opt-out opportunity under the CCPA.” and omit the instructions below.] 

  • The right not to receive discriminatory treatment for the exercise of your opt-out right is conferred by the CCPA. 

To exercise any of the above rights, please contact us using the following information and submit the required verifying information, as further described below: 

Cross-border Transfer of Personal Information 

Your Personal Information may be processed by us in the country where it was collected as well as other countries (including the United States) where laws regarding processing of Personal Information may be less stringent than the laws in your country. 

Where Personal Information is transferred outside of the EEA to a data importer in a country that is not subject to an adequacy decision by the EU Commission, data is adequately protected by an appropriate safeguard such as approved standard contractual clauses (by the EU Commission, the European Data Protection Supervisor or a competent authority). More information on the relevant mechanism can be provided to you by contacting us through the details at the bottom of this Privacy Policy. 

Links to Third-Party Websites 

The Site contains links to third-party websites and online services that are not covered by this Privacy Policy. MARKUPS LLC does not control the practices of these third-party websites and online services, and we encourage you to consult these third parties’ privacy policies to learn about their information practices. 

Security and Confidentiality 

MARKUPS LLC has put in place commercially reasonable physical, electronic, and managerial procedures to safeguard and secure the Personal Information we collect. 

Changes in this Privacy Policy 

We reserve the right to modify this Privacy Policy at any time, in which case we will post the changes to this Privacy Policy page. When we change this Privacy Policy, we will update the effective date at the top of this Privacy Policy.